Behind The Founder Of The Brazilian Butt Lift And How It Got So Popular

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Behind The Founder Of The Brazilian Butt Lift And How It Got So Popular

Brazilian Butt Lift

Although when it comes to enhancing your derriere there are a number of different options available including buttock implants and a rigorous exercise routine, the most popular choice is undoubtedly the Brazilian Butt Lift (BBL). This procedure, developed by the renowned Brazilian plastic surgeon Ivo Pitanguy, has steadily gained popularity since its inception. In fact, 320,000 butt augmentation procedures were performed globally in 2015, or the “year of the rear” alone.

While celebrities such as Nicki Minaj and Kim Kardashian who regularly flaunt their enlarged derrieres on social media and at red carpet events have certainly contributed to the buttocks craze, Dr. Pitanguy’s development of BBL made butt augmentation a safe and natural option, which helped to boost its popularity.

Celebrity Influence

Although we may not like to admit it, celebrities have a significant impact on changing trends and attitudes and their influence extends beyond just makeup and clothing. Media coverage of celebrities such as Jennifer Lopez and Beyonce, known for their enlarged behinds, has encouraged other women to embrace their curves or achieve their desired shape through figure enhancing cosmetic surgery. In recent years, stars such as Kim Kardashian and Kylie Jenner have posted numerous “belfies,” or butt selfies on social media showing off their round posterior. As a result, the Brazilian Butt Lift has quickly become one of the most frequently requested cosmetic surgery procedures in New York.

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A Brazilian butt lift (BBL) uses a patience’s fat to improve the size and shape of their butt.

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Safe And Natural Option

In addition to the influence of celebrities, Pitanguay’s Brazilian Butt Lift has gained popularity because it tends to be a safer and more natural option than the alternative butt implants. BBL utilizes the patient’s own fat, harvested from donor areas of the body such as the abdomen, thighs, and hips. After being harvested, the fat is purified in a handheld centrifuge and carefully injected into the buttocks to achieve the patient’s desired size and shape. This means that there is no risk of rejection, unlike butt implants which introduce a foreign object into the body and can require a tougher recovery.

A BBL in New Jersey or New York is also a multitasking surgery because the harvested fat injected into the buttocks is unwanted fat removed from various areas of the body using liposuction. Thus, it is able to enhance and enlarge the buttocks while simultaneously slimming the waist and thighs. This can improve the body’s overall contour and helping patients to achieve an hourglass figure.

As a result, a smooth, curvaceous silhouette can be achieved with just one procedure. Although one to three weeks of downtime are required, during which time sitting and sleeping on one’s back must be avoided, most patients find that the dramatic results are well worth the temporary discomfort.

If you are interested in learning more about this procedure, including why it has quickly gained popularity around the globe, we invite you to contact our clinic today to schedule a consultation with Dr. Gartner, a renowned double board certified plastic surgeon in the New York and New Jersey area specializing in Brazilian Butt Lifts.

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Brazilian Butt Lift

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